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Technical Training for ACI Seed Field Force

On 22 July 2018, ACI Seed and Advanta jointly organized a technical training for the field force of ACI Seed. The aim of the training was to strengthen the product knowledge and technical know-how of the Sales Officers, Marketing Officers, Area Sales Managers, Regional Sales Managers and the Product Management team. Advanta Seeds is a global brand, with local expertise. Each of their regional brands is dedicated to understanding their customers' needs and delivering the right products as well as solutions for them. Product Development Manager of Advanta Mr. Bijoy Kuri and Business Manager (Bangladesh) Mr. Nurul Alam had a presentation on Cauliflower, Okra, and Tomato. They discussed cultivation season, crop duration, intercultural operation, seedling preparation, and disease pest management. They also highlighted the opportunities for new materials in the existing market. The ACI field force was highly motivated to work with the global brand’s product and became confident enough to grab the market share with it. The whole field force including SO, MO, ASM, and RSM attended the training program. Mr. Tanvir Ahmed, Product Executive (Veg); Mr. Golam Mostafa, Portfolio Manager (FC); Mr. Abdullah Al Masud, Product Manager (Veg) and Mr. Sudhir Chandra Nath, Head of Business-ACI Seed were also present during the event.